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Pillar 5: Build and automate

Custom Software Development and AI Automations

Globosmart Services builds custom software and AI automations for operational problems that process alone cannot fix: internal tools, API integrations, workflow automation and AI agents. Our team architected three production platforms, and software we built for a client in 2005 is still earning subscription revenue for them today.

Most operational problems are not software problems. Some are.

The honest version first: most of what looks like a software gap is a process gap, and buying an application to cover it just adds a licence fee to the confusion. We will tell you when that is the case.

But sometimes the answer really is a tool that does not exist. A sales team losing 60% of its week to hand-written quotes does not need a better process. It needs an app that captures the measurement in the field and produces the quote on the spot.

What we actually do

  • Internal tools that remove a recurring manual job, measured in hours returned
  • API integrations between systems that do not talk to each other
  • AI agents that complete tasks across voice, chat and email rather than just replying
  • Offline-first mobile applications for field teams with no reliable signal
  • Automation scripts for the unglamorous repetitive work nobody puts in a case study
  • Fractional CTO support when you need senior technical judgement without a hire

What we work in: Cloudflare Workers, Node, PHP, React, Shopify, Hania.ai, LeanPBX, BlacklistGuard.

Questions

What kinds of businesses do you build for?
Direct response, coaching, lead generation, email-driven and service businesses. The common thread is a real operational bottleneck, not a wish for an app.
Do you only take large projects?
No. Some of the highest-return work we do is a small script that removes an hour a day forever. We have built those alongside full applications.
Who actually builds it?
Farhan Ahmed, our Co-Founder and CTO, is the architect on every build. He is the same person who architected the three platforms we run our own companies on.
What if software is not the right answer?
Then we say so and fix the process instead. We sell operations, not licences, so we have no reason to talk you into a build you do not need.

Also in Build and automate

Thirty minutes, and we come with findings.